GenZ and Esports: Digitizing the Live Event Brand
Title
GenZ and Esports: Digitizing the Live Event Brand
Description
de Freitas, R. (2021). GenZ and Esports: Digitizing the Live Event Brand. In W. Wörndl, C. Koo & J. L. Stienmetz (Eds.), Information and Communication Technologies in Tourism 2021: Proceedings of the ENTER 2021 eTourism Conference, January 19-22, 2021 (pp. 188-201). Cham: Springer.
Creator
de Freitas, R.
Date
2021
Publisher
Springer
Language
English
Type
Book Chapter