Pioneering eSport: The Experience Economy and the Marketing of Early 1980s Arcade Gaming Contests

Title

Pioneering eSport: The Experience Economy and the Marketing of Early 1980s Arcade Gaming Contests

Description

Borowy, M., & Jin, D. Y. (2013). Pioneering eSport: The Experience Economy and the Marketing of Early 1980s Arcade Gaming Contests. International Journal of Communication, 7.

Creator

Borowy, M., & Jin, D. Y.

Date

2013

Publisher

International Journal of Communication

Language

English

Type

Journal Paper