Gamers First – How Consumer Preferences Impact eSports Media Offerings

Title

Gamers First – How Consumer Preferences Impact eSports Media Offerings

Description

Ji, Z., & Hanna, R. C. (2020). Gamers First – How Consumer Preferences Impact eSports Media Offerings. International Journal on Media Management, 22(1), 13-29.

Creator

Ji, Z., & Hanna, R. C.

Date

2020

Publisher

International Journal on Media Management

Language

English

Type

Journal Paper