Factors affecting streamers' loyalty to live streaming platforms

Title

Factors affecting streamers' loyalty to live streaming platforms

Description

Koo, H. (2018). Factors affecting streamers' loyalty to live streaming platforms, 22nd Biennial Conference of the International Telecommunications Society (ITS):
"Beyond the Boundaries: Challenges for Business, Policy and Society", Seoul, Korea, 24th-27th June, 2018, International Telecommunications Society (ITS), Calgary

Creator

Koo, H.

Date

2018

Publisher

Biennial Conference of the International Telecommunications Society

Language

English

Type

Conference Paper